Amoy 60 pickup into a beachhead in the Mainland of Hong Kong brand online shopping market -
HKTDC on Taobao Taobao Mall
staying at home and take a stroll, \June 30, 2010 Hong Kong Trade Development Council and Taobao announced that the two sides together Taobao Mall opened the Hong Kong Pavilion (hongkongdg.taobao.com /) formally launched, to help our family of brands and designers to develop the mainland market, the huge online shopping . This means that the Chinese mainland consumers can buy directly in the Hong Kong Merchandise Taobao.
HKTDC as a statutory trade promotion body, has been to help Hong Kong traders, manufacturers and service providers to promote their business worldwide. The partnership, HKTDC,
Miss Margaret FONG, vice president of
HKTDC said that the current upsurge of popular online shopping world, particularly in China, online shopping transactions to more than 80% annual growth rate. In 2009, mainland China online shopping turnover reached 250 billion yuan, these consumers become the original design of the first contact, their concerns and likes to create unlimited business opportunities for Hong Kong businessmen.
Taobao, Taobao Mall CFO and head of Mr. Zhang Yong said the HKTDC has been the backbone of Hong Kong’s external trade. And Taobao is committed to give consumers more affordable, out-of network goods, while helping more businesses develop cost-effective marketing channel. \together with the recent Taobao
Yahoo Japan start open up the online shopping platform Amoy Sino-Japanese in Japan, overseas Taobao more frequent pace, many Chinese and foreign brands of popular Taobao great and sales channels, one after another, \Mall, the network marketing as their hair in the China market power point. It is understood that this is the first time Hong Kong brands to enter the mainland through a large-scale e-commerce platform.
60 and more Hong Kong brands route through Taobao Mall
It is understood that Taobao Mall HKTDC Hong Kong Pavilion will jointly brand platform, \, gift stationery four categories. According to Taobao Mall operators say during the operation of the Hong Kong Museum, Hong Kong won the Mainland brand consumers prefer online shopping, including fashion apparel and jewelry watches the highest class of goods concerned, but also the most selling.
Taobao Mall
a Hong Kong Pavilion Brand Hong Kong on the line more than 60 more than including some familiar brands, such as Chow Sang Sang jewelry brand, Chow Tai Fook, MyJewellery, Vidus; clothing brand AscotChang (Ascott Ascott), Chicks, imaroon, Sugarman, RootsRoots; fashion bags Laosmiddlee, PattyPatty (Badibadi); creative boutique home SURASURA (Guaoguao); OregonScientific (Oregon Scientific), and other electronic health products.
\Although Hong Kong on Taobao brand has many, some of the more well-known, such as Chow Sang Sang, Chow Tai Fook Enterprises and other jewelry have been set up on Taobao mall or stand-alone flagship store, but the operation say, through the \effect, must also rise to the local big brand presence, \
along most mainland tourists to Hong Kong shoppers prefer to buy designer clothes, watches, gold ornaments and a variety of digital products, as Hong Kong and other places of the goods cheaper than the mainland, especially the price of some brand jewelry is not only much cheaper than the mainland , and often have bargains, s heart often makes many consumers each year during the off-season discounts, consumers often go to Hong Kong, many mainland shopping, which is particularly prevalent in the Pearl River Delta region consumers.
through the \Coupled with a secure means of payment \
original design Watch the Mainland consumer
author notes that the Street is not only the size of our domestic brands, there are many original designs of the brand, designer clothing brands such as lazy-BonezDesign, L’HommeBranché so.
Miss Margaret FONG, vice president of
HKTDC said, \Since 1991, \
original and its design is undoubtedly the most dedicated of Hong Kong Design Gallery. The author notes that, in the Design Gallery, the popular idol Andy Lau has designed a cartoon character ANDOX & BOX (An amuse and Blackie), and the famous Hong Kong designer Maiya side (PrudenceMak) of ChocolateRain so, there are many other design Teachers also the Hong Kong Design Gallery Taobao Mall to design an exclusive product gift online shopping customers.
Previously, Taobao Mall on the birth of a number of online brands, such as wheat bags fashion bags, jewelry, diamonds and other jewelry Crane, as the audience is very close to the core user groups Taobao, the online brand in a very short period of time gained the trust of online shopping population and favor. I believe the \
Besides shopping, the site also contains original information on the trend of Hong Kong, including Hong Kong, designer interviews, fashion icon to access the latest trend products, trends and intelligence, close to the pulse of Hong Kong fashion.
brand Taobao Mall Way
industry believes that trade in Hong Kong as HKTDC’s historical position, HKTDC together Taobao Taobao Mall Mall open the Hong Kong Pavilion will be seen as a milestone. This shows that Hong Kong brands and small businesses have smelled a huge Mainland market e-commerce; followed Taobao Mall relying on a mature B2C platforms, the mainland will directly face the 200 million users, is quickly cut into the mainland e-commerce marketplace.
It is understood that Taobao Mall has become a big brand and small businesses in transition, the preferred e-commerce. Attracted Disney, Lenovo, Dell, Samsung, UNIQLO, Jack Jones and many other domestic and international brands to open flagship store settled. Lenovo, etc. UNIQLO flagship store Taobao Mall has already achieved more than 10 million in monthly sales success.
when online shopping became a mainstream consumer power can not be ignored, no one can ignore the opportunities in this emerging field and challenges. Taobao Mall of cooperation with these brands can be purchased with a huge network of consumer groups link up, open up a new market, on the other hand the influence of the brand expanded to the emerging consumer groups. In a sense, traditional offline channels, the brand is now online actions and effects, determines their future.
About Hong Kong Design Gallery
Hong Kong Design Gallery (www.hongkongdg.com) by the Hong Kong Trade Development Council in 1991, the objective of local and around the world to consumers and promote the creative outpourings of our buyers quality brand and design boutique, store design Hong Kong Convention and Exhibition Centre and the Hong Kong International Airport. June 2009, Hong Kong. Design Gallery’s first mainland store opened in Beijing Oriental Plaza, to assist Hong Kong businessmen to develop the domestic market. Begin by the end of April 2010,
About the Hong Kong Trade Development Council
Hong Kong Trade Development Council, called HKTDC (www.hktdc.com) is a statutory body established in 1966, trade promotion agency, has been helping Hong Kong’s traders, manufacturers and service providers to promote their business worldwide. HKTDC set up around the world more than 4,040 offices, including 1,111 in China, efforts to link the Mainland to promote Hong Kong as well as business and trade platform in Asia. HKTDC also organizes trade fairs and business missions to grasp the business opportunities in Hong Kong and the Mainland; and through trade publications, research reports and online payment of business information.
Taobao Introduction
Taobao was founded in May 10, 2003, invested by the Alibaba Group. After 6 years of development, annual turnover in 2009 reached 208.3 billion yuan, is Asia’s largest network of retail and business district. Domestic well-known Internet analyst iResearch Consulting survey Taobao occupy more than 80% of domestic e-commerce market. In 2008, the \Adhering to the \the online shopping market. Taobao’s there great for the entire online shopping market to create a transparent, honest, fair and open trading platform, thereby affecting 人们 of shopping and spending Xi Guan, Tuidongxianxia Shichangyiji part of the production flow of transparency, integrity which have shown an \, transparency, sharing, responsibility \
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